VISA LOOPHOLE
Shea Moisture is a brand that has cared for Afro-textured hair since 1912, with roots originally coming from West Africa. We decided to find a way around these complicated immigration policies, finding a loophole to bring in specialised hairdressers that can take care of the hair of this Japanese minority. We flew them in using the Artist Visa.
Why the artist Visa? Because Black hair is Art.
We brought in hairdressers by fulfilling the lighter requirements of the Artist Visa: No Japanese exam, art to sell, a sponsor and a place to exhibit your art.